Topic Two (1.2): Social and Demographic Influences
Introduction
In this topic you will learn about the concept, and importance, of corporate social responsibility (CSR) and how social and demographic changes within society influence a business’s decision-making process and strategy.
Read and Make Notes
Read pages 79 to 84 in Chapter 6 of your textbook and make notes under the following headings:
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- Social and demographic influences;
- Corporate social responsibility;
- Why businesses need to consider community needs;
- Pressure groups;
- Demographic changes;
- Impact on business of social and demographic change;
- An ageing population;
- Patterns of employment;
- Evaluating the impact on business of social and demographic changes.
Tasks
Now explore the following resources and add to your notes:
WATCH – Corporate Social Responsibility (CSR) (tutor2u) Links to an external site.
Activities in the Book
- Complete Activities 6.5, 6.6 and 6.7 in Chapter 6 of your textbook.
- Suggested answers can be found in the digital textbook and in General Resources.
Consolidate
The following resources will help draw together what you have learnt so far. Explore them to add to your notes:
WATCH – Business Ethics and How Pressure Groups Influence Decisions (YouTube) Links to an external site. – N.B. This resource was originally designed for GCSE students but provides a helpful recap.
Terminology
- Write down (in your own words) definitions of all the key terms from Chapter 6 (pages 79 to 84).
- Tick off these terms on your glossary.
- A helpful tip is to make flashcards for key terms as you go along, with the word on one side and the definition on the other. This makes revision later on much easier.